Advanced Typography / Task 2
2/5/2022 - 31/5/2022 / Week 6 - Week 9 Nurul Adlina Rizal / 0345429 / Bachelor of Design in Creative Media Advanced Typography Task 2: Key Artwork & Collateral LECTURES Lectures 1-4 completed in Task 1 Week 6: AdTypo_5_PerceptionAndOrganisation Perception - visual navigation and interpretation of the reader via contrast, form and organization of the content Contrast Rudi Ruegg Fig 1.0: Methods to create contrast by Rudi Ruegg (25/5/2022) Carl Dair - texture and direction - "to make design work and meaning pop our - clearly and unambiguously, and with flair" 1. Size - provides a point to which the reader's attention is drawn 2. Weight - describes how bold type can stand out in the middle of lighter type of the same style - provide a "heavy area...