Motion Graphics & Compositing / Project 2
Nurul Adlina Rizal / 0345429 / Bachelor of Design in Creative Media
Motion Graphics & Compositing
Project 2: Channel Bumper
JUMPLINKS
LECTURES
INSTRUCTIONS
Project 2: Channel Bumper
For this project, we are tasked to create a channel bumper for any channel
or brand of our choice.
Fig 1.0: Astro Prima Channel Bumper (18/5/2023)
As seen, it is basically a very short intro or clip to remind you of the
channel you're watching or introduce a brand.
Here are some brands that I am interested in:
1. Nike
|
| Fig 1.1: Nike Logo (17/5/2023) |
2. Sanrio
|
| Fig 1.2: Sanrio Logo (17/5/2023) |
3. Nintendo
|
| Fig 1.3: Nintendo Logo (17/5/2023) |
Sanrio
I chose Sanrio because I am a big fan of their characters and
stories. My favorite character is Kuromi.
References
These are some videos related to Sanrio that gave me
inspiration.
Fig 1.4: Hello, Friends | MLBB X Sanrio Characters Skins
|
Mobile Legends: Bang Bang (17/5/2023)
Fig 1.5: Hello Kitty Paradise Intro Theme (17/5/2023)
Website
For more reference of what Sanrio's company style is, I looked at their
website as well as their About page. A line I could use for the channel
bumper or even channel identity is 'small gift, big smile.'
|
| Fig 1.6: Sanrio's Website (19/5/2023) |
|
| Fig 1.7: About Sanrio (19/5/2023) |
Music
For music, which I believe is the most important part, I chose this song
(refer to below). It has a cute and fun theme that suits Sanrio's style.
Other than that, I cut the audio to the last 15 seconds of the song for this
project.
Fig 1.8: Cute Background Music (17/5/2023)
Storyboard
|
| Fig 1.9: Channel Bumper Storyboard (19/5/2023) |
Process
Head Bouncing
|
| Fig 2.0: Head Bouncing Keyframe (23/5/2023) |
Sanrio Logo
|
| Fig 2.1: Sanrio Logo Transition (23/5/2023) |
For the last part, I made the Sanrio Logo appear by scaling up only the
height and having the character heads bounce into the logo. This is to
show that all these colorful characters belong to Sanrio. It is also just
a cool way for the logo to appear.
Draft 1
Fig 2.2: Draft 1 (19/5/2023)
FINAL
Presentation in PDF
Fig 2.3: Presentation in PDF (23/5/2023)
Final Video
Fig 2.4: Project 2 - Channel Bumper Final (23/5/2023)
FEEDBACKS
Week 7
Specific Feedback: It is pretty good. Following the music, you
chose, you managed to keep the attention of your viewers with even slower
motion graphics. Especially since motion graphics are usually fast to keep
your attention. Overall, good execution. Don't forget to make sure the logo
is not blurry on the edges.
Week 9
Specific Feedback: Nice. It makes the audience wants to dance.
REFLECTIONS
For this project, we get to utilize the things we learned from the exercises and Project 1 in our own ideas related to the channel/brand of our choice. Because of that, I had a good time. The ideation process took me a while because I wanted to make sure the channel bumper reflects the brand of my choice. I also had a hard time choosing what type of motion graphics style I wanted to try out. I am still satisfied with the style I chose. Moreover, I also observed that my strength lies in holding the audience's interest and creating motion graphics that suit the theme. I also like to believe I am better at illustrative work. My weakness is most probably creating transitions because I definitely spent a long time figuring out and learning different types of transitions. I found that motion graphics is really fun and I would love to explore more in this module. I am glad to be given this opportunity.
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